Lash Lift or Extensions For a Wedding

Lash Lift or Extensions For a Wedding

Your wedding day is one of the most photographed days of your life. Every detail matters, from your dress and makeup to your lashes. If you're deciding between a lash...
Cynthia Maraven
Summer-Proof Lash Clusters: Sweat, Swim, and Stay Fabulous

Summer-Proof Lash Clusters: Sweat, Swim, and Stay Fabulous

Summer is made for beach days, pool parties, vacations, and long afternoons in the sun. The last thing you want is to worry about your lashes lifting, drooping, or becoming...
Cynthia Maraven
8 Reasons DIY Lash Extensions Are Taking Over

8 Reasons DIY Lash Extensions Are Taking Over

The beauty industry is constantly evolving, and one trend continues to stand above the rest: DIY lash extensions. More beauty lovers are moving away from expensive salon appointments and turning...
Cynthia Maraven
Can You Swim in Lash Clusters?

Can You Swim in Lash Clusters?

Summer plans, beach days, pool parties, vacations, your lashes should keep up with every moment. If you’ve ever wondered, “can you swim in lash clusters?” The answer is yes, but...
Cynthia Maraven
How to Apply Lash Clusters With Bond and Seal

How to Apply Lash Clusters With Bond and Seal

DIY lashes have completely changed the beauty game, and for good reason. They give you the flexibility to create salon-level results at home while staying fully in control of your...
Cynthia Maraven
How Many Cluster Lashes Per Eye

How Many Cluster Lashes Per Eye

If you’re stepping into the world of DIY lashes, one of the first questions you’ll probably ask is: how many cluster lashes per eye do you actually need? The answer...
Cynthia Maraven
Tagged: DIY Lashes
What is Lash Cleanser Made Of? | Eyelash Cleanser Ingredients

What is Lash Cleanser Made Of? | Eyelash Cleanser Ingredients

When you commit to elevated beauty, you commit to care. At TAD Beauty, we believe every step of your routine should empower you, especially when it comes to maintaining your...
Cynthia Maraven
How to Clean Lash Extensions At Home: The Guide to Lash Extension Cleaning

How to Clean Lash Extensions At Home: The Guide to Lash Extension Cleaning

You’ve invested in your lashes, and now it’s time to protect that investment. Knowing how to clean lash extensions at home isn’t just a nice-to-have, it’s essential for maintaining a...
Cynthia Maraven
Tagged: Lash Tools
TAD Beauty Is Now Available on Ulta.com

TAD Beauty Is Now Available on Ulta.com

We’re proud to share a major milestone in our journey: TAD Beauty is now available on Ulta.com. From day one, our mission has been to create lashes that combine innovation,...
Caitlin McAninch
Tagged: PR
Memory Flex Technology: Why Your Lashes Should Bounce Back

Memory Flex Technology: Why Your Lashes Should Bounce Back

If you’ve ever woken up with bent, twisted, or misshapen lashes, you already know one of the biggest frustrations of lashes: they don’t always hold their shape. If you’ve ever...
Caitlin McAninch
Tagged: About TAD
Staged Lashes vs Strip Lashes

Staged Lashes vs Strip Lashes

If you’ve ever stood in front of the mirror deciding between staged lashes vs strip lashes, you’re already doing something powerful. You’re choosing what works best for you. And as...
Caitlin McAninch
Meet Icon: The Ultimate Statement Lash

Meet Icon: The Ultimate Statement Lash

Some lashes enhance.Some lashes define.But some lashes transform your entire presence. Meet Icon, the boldest, most dramatic lash in TAD Beauty’s Bare Lash Collection. With icon, we set out to...
Caitlin McAninch